This study examines the strategies of 41 businesses which are market leaders, but have poor performance
2011
Key concepts
Scholarcy highlights
- This study examines the strategies of 41 businesses which are market leaders, but have poor performance
- Hypotheses are tested relating to market stability and product demand characteristics, as well as organizational commitments and competitive strategies
- Copyright of Academy of Management Journal is the property of Academy of Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder’s express written permission
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