Strategy process research attempts to address the very difficult question of how strategies are formed, implemented and changed
2012
Key concepts
Scholarcy highlights
- Strategy process research attempts to address the very difficult question of how strategies are formed, implemented and changed
- Embedded in this work is the assumption that managers aspire to, and firms realize, something that can be called a strategy
- What constitutes an effective strategy is addressed in the work of ‘strategy content’ researchers
- Despite the voluminous writings on strategy process (see Chakravarthy and
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