Introduction to the Special Section on Stakeholder Marketing

(e-mail: ).He is currently on leave from Boston University, where he is Everett W.

C.B. Bhattacharya

2010

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  • (e-mail:).He is currently on leave from Boston University, where he is Everett W.
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  • C.B. Bhattacharya Journal of Public Policy & Marketing201029:1, 1-3
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  • Lord Distinguished Faculty Scholar and Professor of Marketing.

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